Facebook Ads Automation Software

Why Bïrch will be your new favorite Meta ad tool

Don’t you love sitting around watching your ads all day? We didn’t think so. Here’s how Bïrch helps you do more.

Automate your daily routine

Automate more than you thought possible with an automation constructor more powerful and flexible than Meta's native automated rules.

Spend less time in Ads Manager

Obtain peace of mind knowing your automations are executing your Meta ad management strategies 24/7 exactly how you need them to.

Manage automations with ease

Easily build and maintain automations across multiple ad accounts with a purpose-built Meta ads automation platform.

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Superior automated rules

Visual builder

Build automations as complex as you need in a beautiful drag-and-drop interface.

Multiple actions

Choose more than 20 actions to automate and multiple together in a single automation.

Comparison conditions

Compare metrics to another metric or to its ranking.

Custom conditions

Use custom metrics and timeframes in conditions.

Automation Logs

Understand why items were (or were not) affected by automations.

External data

Create unique metrics based on spreadsheets and use as you want.

Notifications

Get alerts to your email or Slack about triggered actions or errors.

More frequent

Schedule automations to run as frequently as every 15 minutes. Or completely customize it.

See all the differences →

Strategies

Get started quickly with Bïrch Strategies

Get access to Bïrch Strategies — a library of pre-built automations designed for campaign growth.

Learn more about automation →

“The content you guys produce is AMAZING, so glad there's the pre-made strategies feature too. So inspirational to see different automation rules to apply.”

Gary Jiang

‍Director of Paid social

Bulk creation

Generate dozens of ads at once and keep the best

With Bulk Creation, you can generate dozens of ads by multiplying different variations of titles, copies, images, videos, audiences and more.

Explore Bulk creation →

A/B test everything

Quickly split audiences and find
the winning ad variation for each audience.

Speed up your workflow

Use macros to create UTM tags and set up ad sets naming convention. Have automated rules manage newly created ads for you.

Save hours creating ads

Create heaps of ad variations in a matter of minutes.

Post boosting

Automatically boost organic posts to custom audiences

Automatically turn organic posts on Facebook and Instagram into ads once they meet certain performance conditions.

Explore Post boosting →

Keep social proof

Auto boost both Facebook and Instagram posts while keeping all reactions and comments.

Full audience control

Target boosted posts to custom, retargeting, and even lookalike audiences.

Completely automated

Just set performance conditions once and let Bïrch do the rest.

Post ID export

Keep social proof by reusing existing posts

Download any number of post IDs in a single export. Create dozens of ads fast in Bïrch's Bulk Creation – keep all likes, comments, and shares.

Explore Post ID export →

Get more engagement

Keep all social proof and get higher Relevance Score, lower CPM, and higher ROAS.

Create new ads using existing posts

Add post IDs in Bïrch's Bulk Creation to generate many ads at once.

Export post IDs fast

Choose any number of campaigns, ad sets or ads and export all post IDs in a single file.

Top audiences

Discover new ways to improve and report on KPIs

Easily make beautiful performance dashboards and reports to share with your team and even directly with your clients.

Learn more about analysis →

Stay updated with alerts

Integrate Meta ads with Slack and set up alerts for performance and automations.

Show off performance with reports

Build customizable dashboards and reports to keep executives and clients up to date.

Find your top audiences

Analyze the total performance of similar audiences across all campaigns.

Work smarter with Meta ads automation software