Performance marketing automated

Ad automation for performance teams and their agents

Automate the repetitive work behind paid socials so your team can launch more, spend smarter, and stop losing nights to campaign execution

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Rules

Nested conditions, custom metrics and 20+ actions, checked every 15 minutes

Rules are the engine Birch runs on. Compare a metric to itself last week, or to the top 10 for that metric. Trigger on custom metrics and AppsFlyer, Adjust, or Hyros data. Apply one rule across multiple accounts — and set it to run as often as every 15 minutes.

Explore integrations More about Rules

AI

Ask in natural language to get a complex rule built

Birch AI turns a sentence into a working rule: it reads your business context, picks the metrics that matter, and hands back something you can check before it ever goes live.

See how it thinks More about Birch AI

MCP

Your account, reachable from wherever you already work

Birch MCP opens your account to any assistant that speaks the protocol — ask it from Claude, from a script, from your own tooling, without opening the dashboard at all.

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Run on specific days and times

General actions

Google Ads

Integrations

Ad account

Schedule

Frequency

Filter

TikTok

Snapchat

Your automated rules

Pause rule

Increase budget rule

Duplicate rule

How healthy is my setup?

Analyzed performance trends

Understood business context

Searched Meta Ads Library

Ask anything

Creative

Creative

Creative

Trigger

Routine

Google Drive folder

Birch MCP

Claude app

Where should we scale?

Rules

Nested conditions, custom metrics and 20+ actions, checked every 15 minutes

Rules are the engine Birch runs on. Compare a metric to itself last week, or to the top 10 for that metric. Trigger on custom metrics and AppsFlyer, Adjust, or Hyros data. Apply one rule across multiple accounts — and set it to run as often as every 15 minutes.

Run on specific days and times

Snapchat

Google Ads

Ad account

Duplicate rule

Meta

Integrations

Schedule

Frequency

TikTok

Filter

Explore integrations More about Rules

AI

Ask in natural language to get a complex rule built

Birch AI turns a sentence into a working rule: it reads your business context, picks the metrics that matter, and hands back something you can check before it ever goes live.

Your automated rules Pause rule

Pause rule

Increase budget rule

Duplicate rule

Your business context

Meta Ads Library

How healthy is my setup?

Analyzed performance trends

Understood business context

Searched Meta Ads Library

Ask anything

See how it thinks More about Birch AI

MCP

Your account, reachable from wherever you already work

Birch MCP opens your account to any assistant that speaks the protocol — ask it from Claude, from a script, from your own tooling, without opening the dashboard at all.

Creative ads

Claude app

Where should we scale?

Explore MCP More about MCP

Automate your ads

Across every advertising platform

Bïrch is an official partner of all these platforms

Improve tracking

Launch ads at scale

Automate performance

Explore creative insights

Explore creative insights

Hub

Stage

AI

All connected into one workflow

Integrations

Mobile App

With Bïrch marketing team spend 30% less time managing ads

Daryna Bondar,  
Head of Growth

E-commerce

Loop Earplugs scale 200% faster with Bïrch automation

Alexander Lodeweyckx,  Global Head of Performance Marketing

Agency

Bïrch has made high-volume campaign management seamless

Sidharth Sharma,  Senior Campaign Manager

$2B

annual
ad spend

240M

automated actions
per year

15K

ad accounts
 connected

14

days free trial

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