Birch AI
closed beta
Built on your data. Sharper decisions across every channel — analyze, strategize, automate
Meta, Google, TikTok, Snap. Performance data, structure, naming — all read directly
Existing rules are part of the context
No external sharing. No training on your account
Transform how your team strategizes and performs. Unlock early access today
Birch AI is the intelligent core of Birch, built to simplify campaign management and sharpen your paid media strategy. It knows your ad account structure, understands platform-specific context, automation best practices and can draft rules that account for bid strategies, budget pacing, and performance signals — not just generic conditions. Ask it anything about your campaigns and get clear, actionable answers.
Birch AI is powered by Google's Gemini 3.0 Flash model, chosen for its speed and efficiency in processing complex campaign data and delivering precise, actionable insights. The Birch team is continuously evaluating additional state-of-the-art models to expand capabilities and ensure you always get the best possible experience.
Birch AI is powered by your connected ad account data — including campaign performance metrics, spend breakdowns, and automated rule configurations — all organized to deliver fast, accurate insights and smarter decision-making for your paid media strategy.
Birch AI is built with your data privacy and security as a top priority. LLMs are engaged solely to process your queries and never use your data for model training or service improvement. All data handling fully complies with our Privacy Policy and strict enterprise privacy standards.
Birch AI doesn't offer a free trial at this time, but you can see it in action by reaching out to our team for a personalized demo and to learn how it can elevate your brand's paid media strategy.
Meta Ads MCP connects general-purpose AI tools like Claude or ChatGPT to your ad account — but it requires setup and has no built-in paid media expertise.
Birch AI is purpose-built for performance marketers. It understands your rules, flags logic errors, generates strategy-backed rule drafts, and works across your entire workspace out of the box. No setup, no coding — just actionable insights from day one.
No, Birch AI is exclusively available within the Birch platform. It is deeply integrated with your connected ad accounts and workspace data, which means it can only operate within the Birch environment to deliver accurate insights and rule suggestions.