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Manage ads at scale with condition-based rules
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Blog
Product
Rules
Manage ads at scale with condition-based rules
Stage
Create ads from Drive media by duplicating your setups
Explorer
Track ad performance, spot fatigue, find top assets
Hub
Set up server-side tracking for Meta
All features
Learn about full product functionality
AI
Bïrch AI
Scale your ad ops with an AI layer across your workflows
Bïrch MCP
New
Connect Birch to your AI tool
Prompting guide
Learn to use Birch AI, Meta MCP and Birch MCP
Routines
Soon
Schedule repeated workflows
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Weekly mix of marketing know-hows tools and ideas
Weekly mix of marketing know-hows tools and ideas
Product updates
Ad Performance
Ad Reporting
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Inside Bïrch
How to transform user acquisition with AI and automation: lessons from Fabulous
June 24, 2026
Scott Colenutt
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How to do GTM for an AI-powered product in 2026
Inside Bïrch
September 3, 2026
Elina Minnie
Turning a B2B SaaS Product into an AI-Powered Platform
Inside Bïrch
September 1, 2026
Elina Minnie
The ultimate guide to mobile app tracking & attribution
Tracking & Attribution
July 10, 2026
Ana Siu
Best AI advertising platforms for paid social in 2026
Ad Performance
July 8, 2026
Ana Siu
How many ad creatives should you test?
Creative Testing
July 6, 2026
Aurora Sandino
Best campaign management software for paid social advertising in 2026
Ad Performance
July 3, 2026
Sara Alimehmeti
How to reclaim your weekends with ad automation: Nothink’s agency playbook
Ad Performance
July 2, 2026
Scott Colenutt
Best Facebook ads reporting tools in 2026
Ad Reporting
July 1, 2026
Ana Siu
How to transform user acquisition with AI and automation: lessons from Fabulous
Ad Performance
June 24, 2026
Scott Colenutt
Bïrch vs Madgicx: how they compare in 2026
Ad Performance
May 27, 2026
Aurora Sandino
What marketers need to know about Meta Muse Spark
Creative Testing
May 20, 2026
Scott Colenutt
Can you predict if an ad will succeed? The reasons why creatives win or fail
Creative Testing
May 6, 2026
Flogerta Lesi
Ad automation in practice: FAQs from Bïrch users finally answered!
Inside Bïrch
May 4, 2026
Bïrch Team
Google Ads cost breakdown 2026: CPM, CPC, CPV, and CPA across all campaign types
Ad Performance
May 1, 2026
Sara Alimehmeti
TikTok Ads cost breakdown 2026: CPM, CPC, and CPV by industry and objective
Ad Performance
April 29, 2026
Sara Alimehmeti
Winning beauty brand marketing strategies in 2026
Inspiration
April 27, 2026
Ana Siu
How to build a creative testing playbook
Creative Testing
April 20, 2026
Scott Colenutt
How to set up multi-account reporting infrastructure with Bïrch
Ad Reporting
April 17, 2026
Ana Siu
Meta Ad creative testing framework in 2026: the ultimate performance marketer’s guide
Creative Testing
April 15, 2026
Sara Alimehmeti
How to market AI-powered software with Liliya Roshchenko, Product Marketing Manager @ Semrush
Inspiration
April 13, 2026
Scott Colenutt
Google Ads in AI Overviews: the SERP placement that changes search advertising
Ad Performance
April 3, 2026
Ana Siu
The cookie deprecation timeline: when third-party tracking actually ends
Tracking & Attribution
April 1, 2026
Ana Siu
The 5 most expensive data mistakes in LTV reporting (and how to catch them early)
Tracking & Attribution
March 30, 2026
Scott Colenutt
5 ways to simplify your performance marketing team‘s workflow
Ad Performance
March 27, 2026
Bïrch Team
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