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Hub
Cases
Blog
Pricing
Book demo
Log in
Get started
Blog
Skip to Main Content
Performance
Hub
Cases
Blog
Pricing
Book demo
Log in
Get started
Performance
Hub
Cases
Blog
Pricing
Book demo
Log in
Get started
Weekly mix of marketing know-hows tools and ideas
Product updates
Ad Performance
Ad Reporting
Creative Testing
Tracking & Attribution
Inspiration
Inside Bïrch
The safety net strategy: how Apple Ads amplifies app-user acquisition
Ad Performance
January 30, 2026
|
Viktor Orlov
How to use Meta value optimization to maximize conversion value
Ad Performance
January 28, 2026
|
Sara Alimehmeti
Bïrch vs Smartly: how they compare
Ad Performance
January 26, 2026
|
Sara Alimehmeti
Facebook ads not converting in 2026? 10 reasons why with fast fixes
Ad Performance
January 23, 2026
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Aurora Sandino
Facebook ads CTR too low? How to diagnose & fix underperforming creatives with Bïrch
Ad Performance
January 21, 2026
|
Sara Alimehmeti
How to use “Highlight your promotions” to improve conversion rates
Ad Performance
January 19, 2026
|
Ana Siu
Meta’s GenAI creative tools: a guide to Advantage+ Creative & Meta AI Studio
Ad Performance
January 16, 2026
|
Sara Alimehmeti
How much should I spend on Facebook ads?
Ad Performance
January 14, 2026
|
Ana Siu
Everything you need to know about Meta’s business portfolio feedback score
Ad Performance
January 9, 2026
|
Mario Neto
Mastering Facebook ads automation in 2026
Ad Performance
January 5, 2026
|
Mikhail Trofimov
Bïrch vs Madgicx: how they compare in 2026
Ad Performance
December 18, 2025
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Aurora Sandino
The holiday season isn’t over: how to unlock the “hidden” Q5 with Meta Omnichannel ad campaigns
Ad Performance
December 17, 2025
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Scott Colenutt
Bïrch rules vs TikTok automated rules: what’s the difference?
Ad Performance
December 12, 2025
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Aurora Sandino
The authenticity edge, science and strategy behind the evolution of Meta Partnership Ads
Ad Performance
December 10, 2025
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Scott Colenutt
Meta marketing updates: performance solutions roadmap for late 2025
Ad Performance
December 8, 2025
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Sara Alimehmeti
Mastering micro-moments in marketing: how brands can win in a non-linear attention economy
Ad Performance
December 3, 2025
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Sara Alimehmeti
What is Meta’s opportunity score?
Ad Performance
December 1, 2025
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Sara Alimehmeti
Inside paid search: learning, mistakes, and the future of ads in the age of AI with Google Ads expert Inna Leitner
Ad Performance
November 24, 2025
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Ana Siu
WhatsApp for business: the performance marketer’s guide to messaging that converts
Ad Performance
November 17, 2025
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Sara Alimehmeti
Meta value rules: the complete guide for smarter conversion optimization
Ad Performance
November 10, 2025
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Sara Alimehmeti
Meta (Facebook) Audience Network: Should you use it in 2026?
Ad Performance
November 5, 2025
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Aurora Sandino
TikTok Ads Manager: the ultimate guide for advertisers in 2026
Ad Performance
November 3, 2025
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Bïrch Team
What is TikTok Creative Center and how to use it for advertising
Ad Performance
October 17, 2025
|
Sara Alimehmeti
What’s new with Snapchat Ads? Latest 2025 updates
Ad Performance
October 6, 2025
|
Sara Alimehmeti
→
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