Google Ads

Scale PPC with Google Ads automation software

Turn your best Google Ads strategies and tactics into automation scripts to boost ROI and save time with our Google Ads and AdWords management software

  • 14-day free trial
  • No credit card required
  • Cancel anytime

Automate Google Ads without scripts

Bring all of your bold and complex strategies to life using an intuitive interface, rather than learning and writing Google Ads scripts

Visual builder

A Duplicate rule in the builder: cost per trial under a custom CPT, and engagement or CPM conditions grouped with AND / OR

Build automations as complex as you need in a beautiful drag-and-drop interface

Multiple actions

Actions to pick from: Increase, Duplicate, Start, Pause, Notify

Choose more than 20 actions to automate and multiple together in a single automation

Nested conditions

Conditions grouped with AND inside OR

Group conditions together with AND/OR operators

Automation logs

A log line: the status changed from Active to Paused, with the metrics at that moment

Understand why items were (or were not) affected by automations

Notifications

A Slack message: 312 ad sets paused, with an Open log button

Get alerts to your email or Slack about triggered actions or errors.

More frequent

The schedule set to every 15 minutes, with a Custom switch

Schedule automations to run as frequently as every 15 minutes. Or completely customize it.

Learn more

A Google Ads management tool focused on automation

Every single bit of your sophisticated Google Ads structure can be optimized. You can have your automated rules work with campaigns, ad groups, ads and keywords or campaign types: Search, Display, Shopping and Multi channel ads.

Learn more about automation 

Entity level picker: campaign, ad group, ads, keywords — next to Search, Display, Shopping and Video campaigns

Scale with 100% efficiency

You know when you need to adjust the bid and budget — just set up a rule and Birch would do that for you with any number of ads. Continuously.

An «Increase bid» rule next to a chart of ROI going up 10%

Get notifications and Google Ads reports in Slack and email

Get a quick glance at the overall status instead of constantly checking health of each ad. You can schedule performance reports and send it to your team in Slack or email.

Learn more about analysis 

Get started now

Automate Google ads. Automate growth.

  • 14-day free trial
  • No credit card required
  • Cancel anytime